What is a FAKE WATCH?
What comprises a fake? The regulation has a meaning for that as well as Rolex does, too. Looking past the standard set of aspects laid out by the Lanham Act, which defines a fake great as one that bears a "spurious mark that is identical with, or considerably tantamount from, a registered trademark" that is used on the same sorts of products as the ones for which the mark is signed up, Rolex has something of an infamous take of its very own. Rolex's system of distinguishing between authentic as well as phony items is an intriguing one, as well...
