Effective Methods of Communication Used in Business

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People often think of communication as the exchanging of ideas and information using words; however, this is just one method of communication. In recent times, businesses utilize various means of communication, such as Email, social media, and so on. These advanced communication methods have simplified communication and reach both internal and external audiences. A business that needs to reach a vast audience might need to hire to translate Thai (จ้าง แปล ภาษา ไทย, which is the term in Thai), for example.   


There are several methods of communication, and businesses must determine the method that suits them perfectly.


Verbal Communication

Words are used to deliver the intended message in this method of communication. This can be done physically, in group settings, over the phone, etc. Verbal communication is personal and more effective than the use of phone calls and emails in most cases. When communication is done physically, it’s easier to understand the receiver’s response, the dialogue is also done seamlessly. Written and oral communications are generally the two basic types of verbal communication.


Nonverbal Communication

Nonverbal communication involves sending and receiving wordless messages. Nonverbal messages usually make up any communication and reinforce verbal communication. Nonverbal communication can be done using physical nonverbal communication that consists of body language such as posture, eye contact, facial expressions, hand gestures, touch, voice tone, body movements, and so on. Or paralanguage that consists of tone, style of speaking, emotion, stress, intonation, pitch, and voice quality. It usually communicates interest, approval, or non-approval.


Visual Communication

The last method of communication is visual communication. This method of communication can be done utilizing visual aids such as graphic design, illustration, drawing, color, typography, and so on.


It consists of charts and graphs that provide reinforcement for written methods of communication and often substitutes written communication entirely where a business might need to hire to write report [เขียน รายงาน, which is the term in Thai].



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Reed Hamilton

Mason Reed Hamilton: Mason, a political analyst, provides insights on U.S. politics, election coverage, and policy analysis.